The Cowgirl Mercantile

Country Western finds for the Modern Cowgirl

Located at

419 N Commerce St Gainesville TX 76240

Open Wednesday-Sunday from 11am-4pm

Shop some of the goodies in the store

Jewelry

Boots

Bottoms

Graphic Tees

Tops

Belts

Dresses & Jumpsuits

Shoes

Sunglasses

Home Goods

🤎 Welcome to The Cowgirl Mercantile

A space built by cowgirls, for cowgirls.

Right now, we’re laying the groundwork for something special — a place where Western women can connect, collaborate, and celebrate everything we love about this lifestyle. The vendors, events, and local favorites will come soon… but for now, you’re here right at the start.

✨ Rooted in Western tradition. Inspired by modern women. ✨

So Freshie Day

Shop now

Lookin' for more? Shop our online exclusive shop

Jeans - Online Only

Jewelry - Online Only

Graphic Tops- Online only

Belts- Online Only

Bags- Online Only

Blouses - Online Only

Dresses- Online Only

Twilly and Wild Rags - Online Only

Home Decor- Online Only

Hats- Online only

Outwear- Online Only

News

The Back Room: Western Pieces Worth a Second Ride

April 28, 2026|Sarah Brock

If your closet’s full of boots, denim, and tops you used to love—but haven’t touched in a while…we made a place for that. Welcome to The Back Room at Cowgirl Mercantile....

🌵 Join the Cowgirl Mercantile Family — Vendor Spaces Now Open!

October 21, 2025|Sarah Brock

If you’ve been dreaming of getting your products in front of a Western-loving audience without the high cost of running a storefront, this is your sign, y’all. The Cowgirl Mercantile...

Consign With Cowgirl Mercantile

October 21, 2025|Sarah Brock

Cowgirl Mercantile was built to give Western boutiques and makers an easy, stress-free way to move their merchandise — whether you’re rebranding, downsizing, or closing up shop. We help you...